Considering Direct Mail? From initial creative, to copywriting, to list management, to mail house-services, and tracking, we can manage the entire process for you. As professional Marketers we can help you drive qualified leads using Direct Mail, and with our economies of scale, do so within your budget.
Partner With a Company That Understands Your Business
Our unique “birds-eye view” on select industries enables us to know what is working best today, and equally as important, what doesn’t. Allow us to show you actual successes our clients are having today in your industry. As industry niche experts, we continuously test lists, creative, mail-pieces, offers and more – side by side on an ongoing basis. This allows us to always stay ahead of the curve. Understanding the dynamics of the marketplace and executing the best possible Direct Mail Campaign.
List Management
Have a product or service that will influence, benefit, or solve a problem? Send your Direct Mail to the right list and hit a bulls-eye. Send it to an unqualified list and you could miss the mark completely. As Professional List Brokers, we can work with you to find the right list with the exact selects that profile your ideal prospect. We can access Property Data, Specialty Lists, Medical Lists, Automotive Lists, Consumer Lists, Credit Bureau Lists and others to locate your ideal prospect. List Management is critical to a Direct Mail Campaigns success and free consulting on these lists are included in all of our campaigns.
Mailer Look & Design
Will your Mailer be opened or will it be discarded on arrival? There are two stacks mail typically gets sorted into: “Important” and “Junk”. Even with the best offer to the right prospect, your Mailer may not make it into the right stack, and your ideal prospect will never see the opportunity that exists for them. With hundreds of styles, shapes, and themes, we can show you the Mailer design that will have the best impact on your Direct Mail Campaign – and get you in the right stack of mail.
Copy That Stirs the Prospect to Action
Once your Mailer has been opened, you have about 3 seconds to persuade them to keep reading – and to act. Our copywriters can work with you to create the Attention, Interest, Desire, and Action (AIDA) required for any mailer and Direct Mail Campaign to succeed.
Tracking & Testing
Complete Direct Mail Services should include Call-Tracking and continuous A/B Split Testing. Managing your Direct Mail Campaign, we can track results and keep a constant pulse on the campaign, while optimizing every step of the way.
Ready to get started? Give us a call or email us at info@MindRiverMarketing.com to find out how you can gain an advantage using our Direct Mail Services.
