PPC. Direct Response Solutions.
PPC (pay-per-click) is a Direct Response marketing medium that can deliver results for your company as soon as tomorrow. And also for companies that are looking to kick-off or supplement their SEO campaigns, PPC marketing is a must.
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Stewards of your marketing budget.
At Mind River Marketing our project managers treat your advertising dollars as if it were their own. We’re fanatics on delivering the most return on your marketing dollar for the least amount spent, this is our promise. We analyze and breakdown the competition- what are they doing that works? How can we capitalize on this information to deliver results you’ll be ecstatic about? We look at your message, your creative, your landing pages, your “calls to action” – continuously A/B testing and optimizing. Whatever your goals are to succeed with a PPC campaign, more leads, more sales, more traffic, more subscriptions, whatever desired metric, we deliver.
Technology and Expert Account Maintenance.
Technology without hands-on expertise just doesn’t work. The reverse of this statement is also true. At Mind River Marketing we utilize both to get the results and service our clients demand. Our proprietary software enables us to spot key trends on your campaigns and your competitors. We can share this data across your various campaigns and quickly and efficiently make changes by the minute. What does this mean to you? Better conversions at lower click costs.
With Mind River Marketing managing your PPC Campaign, we deliver:
- Historical Data Analysis
- Account Set-Up and/or Optimization
- Competitive & Market Analysis
- Keyword & Keyword Phrase Development & Selection
- Keyword Performance Analysis
- Technology Assisted Bid Management
- Geo-Targeted Campaign Management
- XML Shopping Engine Optimization & Feeds
- Click Fraud Monitoring
- Landing Page Development & Optimization
- A/B Split & Multivariate Testing
- Conversion Tracking & Reporting
- Ongoing ROI Analysis
Paid Search Growth.
Expected spending for paid search to top $11 billion dollars in 2008 and grow to nearly 15 billion by 2010. – Source: eMarketer, January 2008. How will your company compete amongst all the other mark eters?
A recent poll by marketers suggest that over 60% will increase spending on internet marketing in these tough financial times where smart marketers can stretch their dollars while targeting leads and customers. Nearly 85% will reduce spending on traditional marketing. – Source: Marketingprofs, October 2008.
Who will be managing your online marketing efforts?
